A culture change is affecting how people talk about cosmetic surgery, from popular TikToks to BBL reversals. Dr. Meegan Gruber shows why choices made with knowledge and power are becoming more critical.
TAMPA, FLORIDA / ACCESS Newswire / June 20, 2025 / Younger people are driving a new wave of openness in the world of cosmetic surgery. They are not only accepting procedures but also expecting complete transparency about them. The way people talk about plastic surgery is changing. Body-positive creators are sharing their stories online, and an increasing number of influencers are discussing their personal transformations and life changes. Gruber Plastic Surgery is at the forefront of this culture change.
Board-certified plastic surgeon and founder of Gruber Plastic Surgery, Dr. Meegan Gruber MD PhD, notes that more patients are coming in with greater knowledge, asking more in-depth questions, and selecting procedures that align with a growing movement toward natural beauty and authenticity.
“People don’t feel like they have to hide their procedures anymore,” says Dr. Gruber. “Patients want to be real, and not just in how they look. They also want to know that their choices are respected and supported.” “They want to know if the changes can be undone, if the results will still work in the future, and how their bodies will change.”
This change has also led to the so-called BBL Reversal Era, in which many people are seeking more natural, proportional results after years of trying to achieve curves that were too large. Instead of making surgery look cool, today’s patients are pushing for adults to make decisions based on self-awareness and sustainability.
This is reflected in the popularity of awake procedures, such as awake liposuction, at Gruber Plastic Surgery. During these procedures, patients remain awake and aware throughout, and they are actively involved in the conversation during the surgery. This method not only speeds up recovery but also fosters trust and openness, which are traits that today’s patients consider essential.
Dr. Gruber says, “Education is a form of empowerment.” “Whether someone is thinking about a first procedure or a revision, we want to take the mystery out of every step.” There is no such thing as a small question. We don’t see radical openness as a trend; it’s our way of life.
It’s less of a secret to have cosmetic surgery now that TikTok, Reddit forums, and wellness shows talk about everything from how to care for scars to the different kinds of implants. As a result? A public that knows more has fewer unrealistic demands and cares more about safety and ethics.
Suppose you’re thinking about getting surgery, like a breast revision, liposuction, or a BBL reversal. In that case, Dr. Gruber advises that you should undergo a comprehensive evaluation and prioritize your own goals over what others think is cool.
About Gruber Plastic Surgery
Gruber Plastic Surgery, located in Tampa, FL, is led by Dr. Meegan Gruber, MD Ph.D., a board-certified plastic surgeon renowned for her pioneering work in awake surgery. Dr. Gruber, also the star of “Awake Surgery,” which you can stream today on TLC GO, HBO MAX, Hulu, Discovery+, and other streaming platforms, integrates advanced techniques and cutting-edge technology to deliver safe, comfortable, and natural-looking results with minimized recovery time. Specializing in awake surgeries, the clinic offers a range of state-of-the-art procedures. Dr. Gruber is committed to innovation and education, ensuring precision and safety in every treatment, while enhancing patient confidence through individualized care and surgical expertise.
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Madeleine Moench
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SOURCE: Gruber Plastic Surgery
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